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Automotive


With so many variants in the automotive industry it's difficult to analyse how your advertising is working. You want to know if the caller is responding to the ad about buying a new car, a used car, which brand, which service, finance – and so on.

AVANSER answers all those questions and more.

Just some AVANSER advantages for the automotive industry include being able to: - track every lead your marketing campaigns generate, not just answered calls but missed calls too – using our real-time reports

- accurately measure the return on investment

- instantly recognise which brand or ad the caller is responding to, for a specific greeting and handling

- quickly respond to lost calls in order to convert them into sales

- instantly route calls to specific departments, eg new car, used car, service, finance

- monitor inbound calls for customer feedback and staff training

- instantly and seamlessly route calls to the nearest dealership

- reduce call abandonment.
"With AVANSER we finally have a product that accurately measures the effectiveness of our media spend in real time. We can immediately gauge the response rates and react accordingly saving both time and money. AVANSER allows us to make informed decisions that can not be questioned by any stake holder."

John Startari
Managing Director, PROTON CARS AUSTRALIA